Bookkeeping, cash flow and fractional CFO strategy for agency owners and e-commerce founders who want to make decisions with real numbers.
Bookkeeping for marketing agencies, explained: the chart of accounts, retainer revenue, pass-through ad spend, monthly close and the KPIs that show real profit.
Fractional CFO vs full-time CFO for agencies: real costs, what each one actually does, and the revenue stage where each starts to make sense.
Doing your own QuickBooks bookkeeping as an agency owner? The real cost of DIY: your hours, your errors, and the decisions you can't make without clean numbers.
Cash runway for agencies: what it is, how to calculate yours in 2 minutes, what's a healthy number, and exactly what to do if yours is under 3 months.
The 7 bookkeeping mistakes that quietly kill agency profitability: pass-through ad spend, retainer timing, no per-client costs, late books and more — plus the fix for each.